Ksenija Renko
Chief Executive Officer & Strategic Communications Consultant
JUPITER Strategic Consulting Ltd.
www.jupiter.hr
LinkedIn
Ksenija Renko is a seasoned communications expert with over 25 years of experience, recognized for her expertise and extensive contributions to strategic communications and communication management. Her work has been pivotal in shaping and executing strategic communication efforts for high-profile donor-funded initiatives and European Union projects, particularly those tied to the EU accession processes and justice sector reforms in Croatia, Serbia, Bosnia, and Herzegovina, Turkey, Albania, and Kosovo. Her leadership in developing and implementing communication strategies for anti-corruption campaigns across Central and Eastern Europe underscores her expertise in managing complex, multifaceted communication endeavors.
With a robust portfolio of achievements, Ksenija has helped design and implement numerous communication and visibility policies and strategies, as well as online communication and social media campaigns in Croatia and Southeast Europe. She has also provided expert services in reputation management and crisis management, encompassing problem identification, on-site crisis support, and client guidance through restructuring, mergers, acquisitions, and stakeholder relations mediation.
As a trainer with over 15 years of experience, she has delivered comprehensive training programs for public officials across Albania, Bulgaria, Bosnia and Herzegovina, Croatia, Georgia, Kosovo, North Macedonia, Serbia, and Turkey. Notably, she has expanded her reach globally, conducting Public Outreach and Communication training for public officials of the African Judicial Exchange Network, representing Gambia, Ghana, Kenya, Nigeria, Tanzania, and Uganda. Her training expertise encompasses diverse topics, including strategic communications, crisis management, internal and external communications, and effective use of social media.
Ksenija’s professional leadership extends to her founding role as the Managing Director of Publicis Consultants Zagreb, Adriatic Hub, under the esteemed Publicis Groupe. Currently, she leads Jupiter Strategic Consulting Ltd., an agency specializing in strategic communications and communication management.
As an active participant in global networks, Ksenija Renko has played a key role in creating innovative resources, including the Practical Guidelines on the Use of Social Media by Judges. This pioneering document, specifically designed for the Central and Eastern European context, was published by the CEELI Institute in Prague.
Ksenija Renko has been a lecturer at the University of Dubrovnik, teaching PR Campaign Management and Integrated Marketing Communications courses.
Ksenija has held several key positions within professional associations, including President, Vice President, and board member of the Croatian Public Relations Association. Her dedication to advancing the public relations profession has earned her lifetime honorary membership in the prestigious CEE association PrOACTIVE CLUB PROven in ACTion and Venture. She also holds honorary membership in the Serbian Association of Public Relations. Additionally, she has been recognized as an Honorary Member of the Jury for the BAPRA Bright Awards in Sofia, Bulgaria. Her pioneering work and lasting contributions to the profession have been honored with prestigious awards.
Ksenija holds a Master’s in Humanities and Social Sciences and has also studied Postgraduate Specialist Studies in Business Marketing at the Faculty of Economics and Business, University of Zagreb.
